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November 22, 2020 at 3:40 pm #7374
Social Media at Work
by Arthur L. Jue, Jackie Alcalde Marr, Mary Ellen Kassotakis
- Format: hardcover, 222 pages
- Author: Arthur L. Jue, Jackie Alcalde Marr, Mary Ellen Kassotakis
- Publisher: John Wiley & Sons
- ISBN: 9780470405437 (0470405430)
- Release date: October 1, 2009
- Language: english
About The Book
The definitive guide for using social media to build more effective organizations Today’s networking technologies-wikis, blogs, and social networking sites-are changing how we build professional relationships and work collaboratively. In this insightful book, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.
Offers practical advice for using social media (wikis, blogs, and social networking sites) to increase organizational effectiveness Presents proven recommendations for building teams, accelerating learning, and fostering innovation by adopting social networking tools Shows how to tap into the power of social networks to improve organizational performance Demonstrates how social media will help organizations thrive for years to come by drawing on case studies from companies like Intel, Cisco, Nokia, and others
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